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Permanent Hair Dye

Our permanent hair color products are available in a variety of shades, making it easy to find the perfect color for your hair type and personal style. Whether you want to touch up your roots, cover gray hair or make a dramatic change, our range of products will help you achieve stunning results. With fade-resistant color and easy-to-follow instructions, trust Clairol to help you look and feel your best. Explore our selection of permanent hair color products today and transform your hair with a beautiful, shiny color that lasts.

Filters

Nice'n Easy

Permanent color in 43 natural-looking shades...

Textures & Tones

BRILLIANT COLOR + MOISTURIZED HAIR...

Natural Instincts

Demi-Permanent Ammonia Free Hair Color...

Permanent Root Touch-Up

Permanent color that seamlessly blends with leading shades...

Color Refreshing Spray 2-1

Say goodbye to roots & hello to volume in an instant! Root Touch-Up Color + Volume 2 in 1 Spray covers your gray regrowth and adds a boost of volumes in as long as it'll take you to say wow! What's the secret...

Root Touch-Up Temporary Color Refreshing Spray

Spray away grays in seconds! Root Touch-Up Color Refreshing Spray extends the life of your color...

Temporary Root Touch-Up Concealing Powder

Temporary root coverage that blends with your existing hair color...

Blonde it up

ADVANCED BLONDING SYSTEM WITH NO BLEACH: lightens hair up to 5 levels without the side effects of bleaching...

Blonde It Up Crystal Glow Toners

Get soft hues with a BIG impact! Boost your blonde with sheer color and brilliant shine...

Natural Instincts Bold

Gentle and bold...

Born Blonde

Up to 6 levels lighter in one step...

Frost & Tip

Create the ultra precise blonde highlights you want with expert cap & hook...

Perfect 10

High gloss permanent crème hair color in 10 minutes...

Root Touch Up By Natural Instincts

When you’re in between salon visits or touching up your at-home color...

Bold & Bright

INTENSE COLOR + MOISTURIZING SHINE...

Nice'n Easy Pure Brunettes

RICH TONES THAT STAY PURE UNTIL RE-COLORING...

Total Root Touch-Up

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