Bold & Bright

• UNSTOPPABLE VIBRANCY: TrueColorSeal Technology locks in color to help protect against water-fading, maximizing vibrancy.
• MOISTURIZING SHINE: HydraShine Conditioner moisturizes + smoothens hair.
• INTENSE COLOR: Need a boost of color? The Color Boost Glaze amplifies your color anytime.
• One hair color application kit: Permanent Color Cream, Activator, HydraShine Conditioner, Color Boost Glaze, Pair of Gloves and Instruction Leaflet.

BOLD & BRIGHT

Unstoppable Vibrancy.

Bold & Bright gives you vivid, vibrant colour that stays true.

• Unstoppable Vibrancy
• Moisturizing Shine
• Intense Colour

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Permanent Root Touch-Up

Permanent colour that seamlessly blends with leading shades, even salon colour for 100% grey coverage.

GENTLE AND BOLD, GLOSSY COLOUR FOR UP TO 8 WEEKS, EVEN ON DARK BASES. Here's to the bolder colour you want, with the moisture you love! Natural Instincts Bold gives you gentle and bold, glossy colour for up to 8 weeks, even on dark bases. With argan oil, açaí and guarana extracts and VitaBoost Colour Amplifier, get smooth & moisturised hair with bold colour. 0% ammonia, and no animal derived ingredients. It's ideal for dark bases and all hair types & textures.

Bold & Bright

Unstoppable Vibrancy.

Bold & Bright gives you vivid, vibrant colour that stays true.

Others also bought

Permanent Root Touch-Up

Natural Instincts Bold

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