Clairol Blonde It Up, Permanent High Lift No Bleach Hair Dye

• ADVANCED BLONDING SYSTEM WITH NO BLEACH: lightens hair up to 5 levels without the side effects of bleaching, with a conditioned, soft, and glossy finish.
• AMINOLIFT TECHNOLOGY: Effectively lifts pigments inside the hair, while the AminoGlycine complex helps protect hair’s natural keratin and protein and helps to keep it structure intact.
• WITH SHIMMER LIGHTS CONDITIONER: Tones down brassiness and helps maintain brightness on lightened hair.

BLONDE IT UP

Wow no bleach.

• Neutralizes warm tones
• Adds a pearlescent veil of colour and high-gloss shine
• Designed for bleached, highlighted, natural and colour-treated blondes
• Our patented AminoLift technology lifts pigments inside the hair, while AminoGlycine complex helps protect hair’s natural keratin and protein

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